Reading Written Works And Watching TV Essay

Books are known as the primary medium bearing the capacity of passing on data to individuals; they were designed around 5000 years back. In the event that books can be considered as the conventional medium, TV is the advanced one. Actually, it was first presented in broad daylight in the late 1920s and before long turned into a huge piece of the day by day life. Both of these media give individuals data, news just as information, however every sort has some particular highlights. The likenesses just as the contrasts between understanding books and staring at the TV fluctuate, however they can be separated into three fundamental perspectives: the action factor, diversion and social communication. The main basic angle separating perusing composed works and sitting in front of the TV is the movement factor. The animation of mental action among perusing and sitting in front of the TV is altogether unique. While understanding book, one can promptly envision the area of the book in their m ind and unravel what the writer implies, which can assist one with improving their creative mind. see more:tv is superior to books Conversely, sitting in front of the TV causes one to get pictures inactively, which implies their creative mind is constrained by others. Ordway (2010) states that contrasted with understanding books, sitting in front of the TV is observably less arduous. Also, when perusing, one can control their time and actuated more successfully than staring at the TV. For example, one can either increment or lessen their understanding discourse, re-read pages or sections the individual in question prefers, all of which one can't do while sitting in front of the TV. In any case, both perusing printed works and sitting in front of the TV are associated with minimal physical exercises. Also, the likenesses and contrasts among perusing and staring at the TV can be exhibited through the diversion. All in all, the objective that both perusing and sitting in front of the TV focus on is to engage individuals. Individuals regularly either read books or sit in front of the TV when they have leisure time o r need to unwind following a dedicated day. Be that as it may, the degrees of diversion are not the equivalent. Perusing books requires one more force and time to move words into pictures; along these lines, one is bound to keep in their brain the substance of the books. Thus, it very well may be said that perusing a more profound degree of amusement. In any case, each stick has two closures; particular sorts of amusement may not be accessible in books, for example, live games, news, and so forth. Then, one can watch a live football walk or a presentation on TV. Through sitting in front of the TV, one can unwind and appreciate numerous sorts of amusement with less endeavors (Rubenoff, 2012). So, sitting in front of the TV has more noteworthy assortment of diversion. The last viewpoint showing the likenesses and contrasts among perusing and sitting in front of the TV is: social collaboration. Them two can be utilized as friendly exchanges. The data appeared on TV or books can be a most loved subject for everybody to examine with one another. Additionally, understanding book and sitting in front of the TV are exercises that can facilitate the feeling of disconnection. When being home alone, one can lie in bed and sit in front of the TV or read books. The sound and pictures on the screen or books can divert one’s consideration from the forlornness and the negative reasoning. Be that as it may, one is bound to get dependent on sitting in front of the TV; the person may invest a lot of energy staring at the TV, become a habitually lazy person and not want to speak with others. Then again, perusing books is unique. One can likewise appreciate a book oneself so much that the individual in question â€Å"gets lost† in it. â€Å"In different words, his mind reenacts genuine encounters, similarly as though he were living them himself† (Hilary, 2012). Be that as it may, dissimilar to the individuals who sit in front of the TV, perusers are more averse to get dependent; when their eyes get worn out, they can put the books down and go out for a walk or talk with companions. Thus, perusers may associate with society superior to watchers. To summarize, perusing composed works and staring at the TV have the two similitudes and contrasts in the action factor, diversion and social connection. Through perusing, one can broaden the limit of their creative mind and unwind without fearing getting dependent on it. In examination, sitting in front of the TV requires less reasoning and is simpler to get dependent on, however it can gracefully one with different sorts of diversion. Considering, we can say that both perusing and sitting in front of the TV have upsides and downsides; the fact of the matter is that we have to realize how to adjust among them and advantage from them the most. References Hilary, F. (2012, August 25). Becoming mixed up in a decent book can assist you with keeping solid. Recovered August 19, 2014, from http://www.dailymail.co.uk/wellbeing/article-2193496/Getting-lost-great book-help-healthy.html Ordway, H. (2010, Jan 17). Perusing Versus Television: Which is better? Recovered August 18, 2014 from http://www.hieropraxis.com/2010/01/perusing versus-TV which-is-better/ Rubenoff, T. (2012, October 23). TV versus Book? Recovered August 16, 2014 from http://tomrubenoff.hubpages.com/center point/Television-or-Book

Role of Cfo free essay sample

Past Role of CUFF The past job of Chief Financial Officer(CUFF) rotated around the accompanying key center regions 0 Performing the job of the working administrator of money work, controlling consistence and legal announcing in traded on an open market organizations. 0 Counseling job or Advisory job and help in achieving precise and control driven development in organizations. 0 Performing the treasury obligations which include dynamic on the best way to put away the companys cash, thinking about hazard and liquidity. Choosing the Capital Structure of the organization. The CUFF ought to decide the best ix of obligation, value and interior financing in the organization. Present Role of CUFF Currently the Indian economy is in an emergency circumstance with expanding Current Account Deficit (CAD) and tremendous fall in the rupee. The circumstance is deteriorating with the chance of US Attack on Syria. The GAP development of India is at the sub 5% level and WHIP expansion has transcended 6%. We will compose a custom paper test on Job of Cfo or on the other hand any comparative subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page The job of CUFF turns out to be significantly increasingly significant in the present circumstance with the rupee devaluing against the dollar and adversely affecting the monetary record of the vast majority of the Indian organizations aside from those organizations which are send out situated and IT Firms. Jeers in the current day associations are to a great extent limited to the duties of furnishing the top administration with money related information accumulated from both outside and inside the associations. The fund division goes about as a medium through which marketable strategies are readied dependent on money related projections. As to India, a CUFF today is worried about the accompanying issues 0 A significant piece of the Indian Coffs accept that income development/protection, cost decrease and upkeep of ability pool are the major authoritative difficulties. Directly, Indian Scoffs have constrained cooperation in the key job. 0 Most of Indian Scoffs are not engaged with manageability system and administration. Manageability capacities incorporate inside controls, consistence with charge guidelines, execution estimation and announcing of money related and non budgetary pointers. Sleeve needs to guarantee and screen that business tasks occur productively, misfortune making items or exercises are ended and cost sparing measures are being executed enough. 0 Scoffs consider adaptability and valuation as greatest drivers of Mergers and Acquisitions movement in the business. In spite of the fact that the Indian economy is down right now, Scoffs expect that organizations with great essentials and great valuation will be planned focuses for obtaining. Most Indian Scoffs are at present not considering re-appropriating their business procedure with the exception of worldwide organizations which do as such because of impulse on account of worldwide agreements went into by their parent organizations. 0 Currently Scoffs dont rely upon proactive information mining and information investigation apparatuses for their hazard the executives framework. It is basic that the Jeers embrace these apparatuses so as to diminish the event of false exercises. 0 Cost of credit is troubling for Scoffs in the Financial Services Industry with the administration fixing liquidity in the framework and expanding MS so as to forestall the devaluation of the rupee. Future Role of CUFF The Global Financial Crisis in 2008 has put the focus on Indian Scoffs like never before previously. The Corporate Governance duty of CUFF has expanded, the CUFF turned out to be increasingly engaged with operational and vital choices to the organization, the board and accepted the job of CEO assign. President additionally accepted the job of imparting feeling of certainty among the partners to be specific representatives, clients, accomplices and providers. 0 Alongside the customary order to give money related bits of knowledge and investigation, Scoffs must portray a more prominent contribution in supporting and creating methodology and managing key business activities. Sleeve of Oxide Industries , A. K. Musketeer , needed to eliminate trade for car batteries due to under limit. In 2011 A. K. Musketeer extended the limit which not just made a difference Oxide to hold over request yet additionally accomplish more noteworthy piece of the pie. Under his domain, Oxide tied up with Us-based East Penn Manufacturing Co. Furthermore, Japans Shin-Kobo Electric Machinery Company to improve procedures, structures, and quality control. Jeers must be flexible people with the ability to meet a constantly changing situation. The CUFF of L Y. M. Despicable was instrumental in setting up L fund Limited which is an entirely claimed auxiliary of L. Y. M. Contemptible supported remote cash advances well in time, which would some way or another have implied provisioning RSI. 00 center when there was deterioration in rupee. He was a backer of producing benefits as well as overseeing hazard viably and ensuring the edges of the organization. Jeers should even now go to near incomes, controls, expenses and hazard. Additionally, they should keep on looking for productive development regardless of the condition of the economy-whether it be blast, downturn or wretchedness. Mr. Oshkosh Chatterer,CUFF of Data Steel, is a promoter of raising capital in front of necessity and overseeing emergency through administration of liquidity. Coffs should use the progressions in family history for taking choices. Sleeve needs to utilize choice emotionally supportive networks accessible in the field of money for settling on key choices. Let CUFF Rajah Tendon utilized innovation to follow accessibility of rooms at all its properties the nation over. This helped Rajah Tendon in better administration of the rooms and prompted income minimization. Rajah Tendon likewise utilized innovation to rearrange the coordinations system with the end goal that redistribution between stockrooms was limited. Sleeve should take proprietorship and effectively deal with the monetary drivers of significant worth. Model: For an innovation many, esteem drivers are finishing an item advancement venture by making new innovation or setting up organization with a specialized college. On the off chance that the item improvement venture has a drawn out advantage however a transient budgetary cost then the CUFF should offer need to the drivers of significant worth and act in the drawn out enthusiasm of the organization as opposed to momentary addition. 0 CUFF is dependable not just for the over a significant time span money related circumstance but at the same time is a fundamental piece of a companys monetary future. A CUFF must have the option to distinguish and report what zones of an organization are generally proficient and how the organization can exploit this data. For Example, the CUFF of an organization like MicroVAX in India ought to have the option to pinpoint which portable models are causing the most income and how this data to can be utilized to improve the organization later on. 0 CUFF ought to be moral in his conduct. It is the absence of morals that has prompted significant disappointments like Astray and Enron before. Jeers should drive Corporate Social Responsibility (CARS) exercises in the association and be genuinely mindful to the general public. The Companies Bill, 2012, commanded a 2 percent spend on CARS exercises. This must be seen by Scoffs as a chance to offer back to the general public and increase the certainty of people in general. This would likewise construct altruism and trust to the organization among the general population. Determination An incredible CUFF varies from a decent CUFF by the manner in which he can extend the drawn out money related image of the organization and by the adequacy of his investigation. The CUFF is the correct hand of the CEO, the co-pilot who explores the organization through the tempest and deals with the momentary presentation quantifies and empowers long haul esteem response. The qualities which separate an effective CEO from a common CEO are the accompanying proficient spotlight both remembering inward concentration for tasks and outside spotlight on methodology, past aptitude over different jobs in the money work, information on different business territories and worldwide experience. Notwithstanding performing money related jobs in a model way, CEO needs to excel on the non budgetary jobs additionally in an excellent way so as to be successful and ought to have great relational abilities and information across different business areas.

The Color of Water a Black Mans Tribute to His White Mother Book Review - Free Essay Example

James McBride’s memoir The Color of Water: A Black Man’s Tribute to His White Mother not only tells the story of his own life but also tells the story of his mother’s life. The book looks at the author’s life experiences as a person of mixed race, his struggle with his own identity, and the discrimination that his mother, Ruth, endured from individuals due to her religion, as well as the injustices she faced from her own father due to her relationship with men of a different race and religion. While the notion of discrimination based on race, religion, or ethnicity may seem simplistic, this memoir recounts the plethora of instances where mother and son were faced with great injustices. The title notes that the book is a â€Å"Black Man’s Tribute to His White Mother† and that it is. While James McBride looks back on his own life, the book is clearly centered around the life of his mother and the impact that she has left on his own. At times, the book can be confusing as it jumps from time period to time period and from James’ point of view to Ruth’s. While reading The Color of Water I was consistently looking at the situations in life of James and Ruth from a social justice perspective. However, before I discuss the complex issue of social justice and its relationship to the injustices of the book, I must first define what social justice is. Social justice essentially refers to the concept in which all individuals of a society are treated fairly and receive a proportionate amount of the benefits of society. To be precise, BusinessDictionary. om, cites social justices as â€Å"fair and proper administration of laws conforming to the natural law that all persons, irrespective of ethnic origin, gender, possessions, race, religion, etc. , are to be treated equally and without prejudice. † As I will outline, there are countless instances in James McBride’s memoir in which the concept social justice was certainly not practiced. Looking at this memoir though the lens of social justice proved to be quite rewarding. The first chapter of the book is titled â€Å"Dead†, in reference to the disownment of Ruth by her own family. Not only did they disown her but they considered to her be dead in their eyes. The reason for this pseudo death was Ruth’s marriage to James’ biological father, a black man named Andrew Dennis McBride. It’s important to understand that Ruth came from a strict Jewish family; the main perpetrator of the discrimination against Ruth is her rabbi father, who is referred to as â€Å"Tateh† meaning father in Yiddish. In Contrast to her family’s staunch racist views, which were a reflection of societal views of the early to mid-twentieth century, the memoir shows Ruth as a woman ahead of her time who marginalized race and treated people equally, practicing social justice. This is demonstrated throughout the book, especially in chapter two when James asks Ruth â€Å"How come you don’t look like me? † and she simply responded by saying that she did look like him because she was his mother and drifted away from the topic by saying that he should focus on school. Furthermore, evidence of Ruth’s reluctance to look at people based on race is exemplified in chapter six when James asks her â€Å"what color is God’s spirit†, to which she replied â€Å"It doesn’t have a color, God is the color of water. † James’ confusion about his own identity is clear, especially in chapter four titled Black Power. James struggles with a desire to have unity with blacks at the height of the Civil Rights Movement of the 1960s and the love that he has for his white mother. Another injustice exposed in the book is the arranged marriage of Ruth’s parents. Ruth states that their marriage had nothing to do with love. Ruth’s father basically exploited her mother due to her family’s relative wealth and the fact that she was his â€Å"ticket† to America to escape another injustice that he and other Jews in Poland were facing from Russian soldiers. However, the anti-Semitic injustices that Ruth’s family experienced in Poland did not end when they came to America, outlined in chapter five, especially when the family moved to Suffolk, Virginia after her father learned of the opportunity of an open synagogue there. Ruth describes that in Suffolk people loved anything new or different except for Jews. In school she was taunted and called â€Å"Christ Killer† and â€Å"Jew Baby. † She also noted the presence of the Ku Klux Klan in Suffolk on page 44 and the atrocities they perpetrated against blacks. Eventually, â€Å"Tateh† gave up on being a rabbi and opened at store in a predominately black section of Suffolk. At the store â€Å"Tateh† forced his children to work long hours. What is even more shocking is when Ruth describes in great detail the sexual molestation she endured from her own father, which caused her to develop of very low self-esteem and a hate for him. The second half of the book continues with more injustices faced by James and his family. In chapter ten, James’ brother Richie is arrested for a drug crime, that he did not commit and was haggled by the policemen because he had $90 of college money in his pocket, another example of the rampant racial profiling of the time period. Ruth’s father’s narrow-mindedness is shown again as she recalls her high school graduation that he forbid her to attended because part of the ceremony was to take place in a Gentile church. Ruth originally defied her father, but could not go through with it when she approached the threshold of the church. In the books final chapters, James talks about how he began looking into his mothers past; he went to Suffolk with the address of his mother’s old house and the name of her childhood friend. In Suffolk he spoke with this childhood friend and even entered the synagogue that his mother’s family attended. This shows me, that as he grew older James began to finally discover the heritage of his mother that when he had questioned her as a child about she ignored, shrugging it off as irrelevant. In between James’ chapters about his visit to Suffolk, Ruth discusses the harassment that she and James’ father were subject to as an interracial couple in 1940s Harlem. It was during this time that Ruth converted to Christianity and eventually established a church with her late husband. The Epilogue seems symbolic to me, since it involves James’ coworker who is the son of a Holocaust survivor, the Holocaust being a cataclysmic injustice, invites James and Ruth to a Jewish wedding. Ruth agrees to attend and enters a synagogue for the first time since being a child. It is here where it seems Ruth has embraced her own heritage, a heritage that her son had embraced soon before. It seems that by the end of the memoir everything has come full circle. Both Ruth and James, while still haunted with the injustices faced, have come to grips with their heritage, which has made them who they are. While, I personally can’t imagine the hardships that a multi-racial person faced not long ago in our country’s history, I can admire and appreciate the immense difficulty and struggle that a person has between two different groups of people that they love. While things in terms of racial and religious discrimination are less out in the open as they were just decades ago and progress has been made, people still face the injustices of being treated differently simply because they don’t look like the predominant group in a society. James McBride’s memoir shows that regardless of race or religion we are all people and we all have the same feelings and desires in life and that while being of multi-racial background may have been seen as a detriment to him in the past, it appears to me that it has enriched his life and made him a very strong willed individual. The Color of Water is about much more than one issue; rather it is a glimpse at the life of a son and his mother, the discrimination that they both faced from family and strangers alike, and a multi-racial man learning to come to grips with his identity as person of two ethnic backgrounds, which African Americans and Jews seem extremely different, they ironically both faced the same type of discrimination. While being of mixed race made life difficult, by the end of the memoir it became evident that James embraces both sides of his background because both have shaped the man he is today.

The National School Lunch Program - 1258 Words

Everyone loves the idea of a government that truly cares about him or her. Especially a government that would go so far as to layout a healthy diet plan to insure the health of your children and to battle childhood obesity. It is great that the government is concerned about adolescent obesity and the nutrition students receive at school. However, the National School Lunch Program (NSLP) Food and Nutrition Guidelines provide more problems for schools and they need to be eradicated, as well as repealing the Healthy, Hunger-Free Kids Act. The NSLP is â€Å"a federally assisted meal program operating in public and nonprofit private schools and residential child care institutions. It provides nutritionally balanced, low-cost or free lunches to children each school day. The program was established under the National School Lunch Act, signed by President Harry Truman in 1946† (National). It was created after a study was conducted by congress into why so many young men did not meet the requirements of the WWII draft. It was found that there was a connection between physical deficiencies and malnutrition during adolescence. After the study was published, the government took it upon itself to regulate what children ate. Its focus has now been shifted from battling malnutrition to battling childhood obesity, yet there are plenty of statistics that denote childhood obesity is not caused entirely by poor food choices. Today, one-third of children and adolescents in the U.S. are overweightShow MoreRelatedThe National School Lunch Program Essay856 Words   |  4 PagesIntroduction The National School Lunch Program began after the great depression. The government began to send farm commodities to schools in hopes of helping malnourished children. The National School Lunch Program provides nutrition to children across the United States. There are strict guidelines that school districts must follow to be eligible to participate in the National School Lunch Program funded by the U.S. Department of Agriculture. What is wrong with school lunches? The monies receivedRead MoreThe National School Lunch Program987 Words   |  4 Pagesstrives to provide healthier food for schools. Let’s Move! is meant to empower those who wish to make a difference and reminds us that everybody has a role to play when it comes to reducing childhood obesity. The Federal Government’s role also comes into play with the National School Lunch Program. The National School Lunch Program is a federally assisted meal program that operates in over 100,000 schools and child care facilities. Those who participate in this program get cash subsidies as well as foodRead MoreThe National School Lunch Program1616 Words   |  7 PagesAbstract The National School Lunch Program is a great resource for schools to use, to help provide children whom may not be able to afford their own lunches. The problem with the program though is that the recent changes to the requirements schools must follow make it difficult to provide lunches that are appealing and fulfilling to students. Schools also find that it is costing them more to try and follow these requirements and there is a lot more waste because students are not happy. TheRead MoreThe National School Lunch Program760 Words   |  4 PagesThe National School Lunch Program is a federally funded meal program operating in over 100,000 public. It provides nutritionally balanced, low†cost or free lunches to more than 31 million children each school day in 2012 based on the childs household income (USDA). The program is managed by the Food and Nutrition Service at the Federal level and by a State education agency at the state level. We will be looking at the statistics of the National Lunch Program for five local schools, and compareRead MoreThe National School Lunch Program1019 Words   |  5 Pagesand their education level. According to the National Center for Children in Poverty, â€Å"about fifteen million children in the united states, twenty-one percent of all children, live in families below the federal poverty threshold,† (www.nccp.org). Majority of these children will go to school hungry, which will affect their performance in school. The National School Lunch Program provides lunch to help feed them and keep them focus during the day. This program also benefits farmers and the economy by raisingRead MoreThe National School Lunch Program Essay1640 Words   |  7 Pagesresulting in school absences.† (Karger, p 371) It is important for children to meet their full potential in order for society to continue thriving into the future. If children are not receiving an adequate education because they have an empty stomach, then they will not continue to higher education or they will do poorly. In order to combat hunger in children the federal government responded with several major programs. Two of the programs the National School Lunch Program (NSLP) and the School BreakfastRead MoreThe National School Lunch Program Essay1928 Words   |  8 PagesThe National School Lunch Program (NSLP), originally initiated in 1946 under the name the National School Lunch Act, has served in excess of 224 billion school lunches to children throughout the United States since its inception (National School Lunch Program). The goals of the program include serving a school lunch that meets certain nutritional requirements and is available at low or no cost to eligible students (National School Lunch Program). While the program has undergone many changes overRead MoreThe Goals Of The National School Lunch Program Essay814 Words   |  4 Pages According to the Richard B. Russell National School Lunch Act, the goal of the National School Lunch Program is â€Å"to safeguard the health and well-being of the Nation’s children and to encourage the domestic consumption of nutritious agricultural commodities and other food, by assisting the States in providing an adequate supply of foods and other facilities for the establishment, maintenance, operation, and expansion of nonprofit school lunch programs†.1 NASW Code of Ethics One of theRead MoreConsistency in the National School Lunch Program Essay2063 Words   |  9 PagesClaim The National School Lunch Program needs to standardize and regulate their set nutritional standards at all schools to help curb the growing prevalence of childhood obesity and other weight related diseases. What is the National School Lunch Program? â€Å"The National School Lunch Program, or NSLP, is a federally assisted meal program operating in over 101,000 public and non†profit private schools and residential childcare institutions.† (National school lunch, 2011) This government-run programRead MorePreventing Childhood Obesity And The National School Lunch Program865 Words   |  4 PagesAccording to the SNDA, only 35% of schools meet with the SMI recommended calories. However, the NSLP instead of recognizing that schools are not meeting with the recommended intake because of its overconsumption of commodities, they blame the students and the schools for the lack of healthful practices. For example, Allen and Guttmann (2002) in Neoliberalization from the ground up states how the introduction of the wellness policy under the NSLP recognizes that schools are faulty for nutritional goals

What Is Big Data - 1808 Words

What is Big Data? Big data is often referred to and defined in many different ways.In layman terms, we can interpret it as massive or huge amounts of information which cannot be handled efficiently by the current technologies and softwares. But recent technological advancements like data analytics, and social or media networks allow process, transfer, allocate, measure and represent enormous amounts of data which can also be referred to as Big Data. The way big data is used these days is to gather deep and useful information about people’s behaviour and sentiments. According to Katina Michael and Keith Miller - â€Å"Organizations use various analytical techniques— from crowdsourcing to genetic algorithms to neural networks to sentiment†¦show more content†¦As per our analysis, gathering and processing data/information from online news and social media could give the agencies a lead time for tackling critical health issues. For instance, during a cholera outbreak in Haiti, the government agencies could have got a lead time of two weeks if they had done proper data mining from online media. Another major application could be predictive analytics to flag fraudulent payments. The Fraud detection Systems help in reducing the abuse in real-time and has already prevented over $115 million of fraudulent payments in general. The system deployed by The Center of Medicare and Medicaid Services has already saved three times the actual cost invested for the program’s first year. Big data analytics has always proven useful for defense purposes. According to one of the retrospective analysis, a program called Nexus 7 by the Defense Advanced Research Projects Agency (DARPA) deployed data scientists to the battlefield during the violent years in Afghanistan War. The data mined through surveillance helped in locating and destroying improvised explosive devices. Another health industry success story was collecting millions of data samples from neonatal intensive care units to determine which newborns were likely to contract potentially fatal infections. Small warnings during analysis detected early signs of infections and thus prevented manyShow MoreRelatedWhat ´s Big Data1297 Words   |  5 PagesBig Data, the term big data is very popular now a days. Big Data, from its name it can implies that it is data which is very large, which is in huge amount. Big Data is little bit a unsuitable name .Big Data only implies that it is talking only about the quantity of data in its only challenge is to handle large amount of data. But it is not like that , term Big Data not only indicate size of data ,but with this problem of handling such a large amount of data also come . Companies have largeRead MoreWhat Is The Use Of Big Data, Data Analytics And Cloud Solutions1874 Words   |  8 PagesThesis Title: Use of big data, data analytics and cloud solutions in accounting Introduction→(150 words)***comeback to this do it @ end There is a dramatic transformation in the 21st century due the increase in technology therefore changing the way we perform accounting. The first to occur in the solution is Big Data, which creates† a collection of data from traditional and digital sources inside and outside your company that represents a source for ongoing discovery and analysis†. (Arthur, 2017)Read MoreWhat Is The Tools And Architecture For Big Data Chapter Summary1391 Words   |  6 PagesBig Data Now : 2016 Edition is a collection of big data and data science blogs and excerpts written by various O’reilly authors. It brings forward the knowledge of executing big data project and creating scalable solutions. The key themes discussed in the book are: 1) tools and architecture being used for powerful storage or processing of high volume streaming data; 2) how companies are moving from traditional warehouses to managed cloud services, building data pipelines and optimizing the hardwareRead MoreProblems Of Using Big Data Help Us Understand What Customers Want?1510 Words   |  7 PagesWhat are the problems in using big data to help us understand what customers want? Introduction Big data, defined as â€Å"a popular term used to describe the exponential growth and availability of data†(What is Big Data? , n. d. ), has attracted considerable interest in many fields as it promises to offer a level of analytic detail that has not been reached so far. Whilst it is often promoted as the solution to many marketing problems, it has some significant disadvantages. Cost, personnel, problemsRead MoreWhat Inclusions And Exclusions Persist From The Days Of Big Data Collection And Analysis704 Words   |  3 PagesGroup 1: Volume of Data Participants Name Aishwarya Patil Jiayang Su Jingxin Wang Nishant Singh Xinni Song Yuchen Xie 1. What inclusions and exclusions persist from the days of traditional data collection and analysis to today’s era of â€Å"big data† collection and analysis? Considering our volume-based view to data, there are two types to describe the data volume, which are Total Volume(TV) and Unit Volume(UV). Recently, machine generated data is more in volume than the traditional data both in Total VolumeRead MoreWhy Do Big Data And Product Design Are All Important Problems?1549 Words   |  7 PagesIntroduction Big data, defined as â€Å"a popular term used to describe the exponential growth and availability of data†(What is Big Data? , n. d. ), has attracted considerable interest in many fields as it promises to offer a level of analytic detail that has not been reached so far. Whilst it is often promoted as the solution to many marketing problems, it has some significant disadvantages. Cost, data selection, problems relating to the interpretation of the data and difficulties deciding how to applyRead MoreBig Data Is Not Always The Defining Factor1046 Words   |  5 PagesAlthough we hear the term ‘big data’ frequently now, the true definition of big data does not seem to have a singular, agreed upon definition. Depending on who you ask, big data can mean many different things. What would seem to be the most intuitive definition of ‘big’ data is not necessarily the correct one. Though the size of the data is an important aspect, it is not always the defini ng factor. According to Dell EMC’s video, Big Ideas: How Big is Big Data, big data is â€Å"any attribute that challengesRead MoreWhat s On The Business World, Information Technology Plays A Major Part Of Companies Success And Growth1499 Words   |  6 Pagespart in companies’ success and growth. Technology is rapidly advancing at an exponential rate and what we can do now with IT is beyond what we could have imagined just a couple decades ago. I am pursuing a degree in marketing and looking into information systems as well, I expect to become a brand manager for a big company one day such as Apple, Proctor and Gamble, or GE, etc. In marketing we utilize data to gather information and knowledge to better understand our customers. I believe I would use ITRead MoreThe Importance of Big Data to Business Essay592 Words   |  3 PagesWhy Big-Data is important Why is Data is important for a company? What are the effects? Competitive advantage: All companies obtain information on their customers or on their product. All these information may help a business to develop new strategies. They can also forge ahead by treating these big data. All companies have in their possession those information, so use it can be very useful. A company can identify for example their weaknesses and can improve their strategy to become theRead MoreA Study On Data Science1618 Words   |  7 PagesExercise 1: Data Science (1 mark) Read the article at http://datascience.berkeley.edu/about/what-is-data-science/ and answer the following: Define Data Science? Answer: Data Science is evolutionary way in some interdisciplinary arenas likewise business analysis which combines statistics, mathematics, modeling, analytics etc. It consists automated methods for extract knowledge. It affects the applied research in various fields which consists robotic, search engines as well as biological science.

Chiptole V. Subway free essay sample

When a person decides to eat at a healthy fast food service, they will find two very different options at Chipotle and Subway. While the numbers of fast food restaurants are increasing, Chipotle and Subway are both finding different ways to attract customers. Healthy lifestyles are being promoted today in society and with people always on the go fast food could possibly be your only choice, so why not eat healthy? Chipotle and Subway are both spreading the idea of healthy eating, but they do have many differences including their variety and ingredients. Chipotle and Subway both have self serve stations. This is a suitable device to have because it helps with portion control according to the customers liking. This can be great for people who have diets that limit certain ingredients. For example, people who take place the Atkins diet they cannot eat a lot of carbs so they can control what goes in their meal. Also, in both restaurants you can choose what type of bread you would like. You can additionally add or remove vegetables to your enjoying. Chipotle and Subway also both promote the idea of healthy eating. On commercials and advertisements Chipotle uses the phrase â€Å"food with integrity. † Subway uses spokesman Jared Fogle to share his story on how he lost weight by eating Subway. These are great ways to get people into eating right, because people want to see results, and fast! Another similarity Chipotle and Subway have is the basic price of a meal. The price for a meal in both places will run around $8. 00 to $10. 00 dollars, depending on what you get. This is a little above what you would spend at another place, but healthy eating is always more expensive. Subway offers a wide variety of different foods. In Subway you can choose from all different sandwiches, wraps, salads and even breakfast. Subway is committed to the health impact of lowering the amount of sodium in the average person consumes. All 6† sandwiches made to standard recipe contain Fresh vegetables, essential nutrients vitamin A amp; C, calcium and iron, no artificial trans fat and complex carbohydrates and a good source of protein. Subway is to be committed to provide a variety of great tasting, healthier food choices while reducing the stereotypes of fast food chains. Starting in 1965, it was clear the Subway restaurants would be a new kind of quick service restaurant, it is a restaurant without a fryer and the sandwiches were not pre-made. The 9-grain wheat or honey bread is a â€Å"fiber powerhouse! † which contains almost 20% of one’s daily fiber needs. A very popular wrap ordered in Subway is the chicken and bacon ranched wrap, which consist of 430 calories. A 6-inch sub can vary between 380-560 calories with an average of about 470 calories. Chipotle offers three different types of meat to include into your burrito, taco or salad bowl. Chipotle offers chicken, steak, barbocoa and carnitas. When eating there, you can choose yourself of anything you want into the burrito, choice of cilantro-lime rice, pinto or black beans, lettuce, tomatoes, corn, cheese, salsa, guacamole and or sour cream. You also have your choice of crispy tacos or soft tacos. We must keep in mind that although it seems that there are a lot of ingredients to choose from, it is limited to a certain type of ethnic food (Mexican style) Like I said before, their menu isn’t long, but it does have a lot of options that can be customized as needed to build your perfect meal. In 1994 the first Chipotle opened in Denver, and almost 19 years later there are about 1,200 and still growing Chipotle’s in the United States. Steve Ells, Chipotle’s CEO, says the successful growth of the restaurants are due to the fresh, local sustainable ingredients. The Chipotle rules can be very specific. For instance, the menu is limited to four core basics, but it offers a range of garnishes like salsa and cheese and guacamole that can produce great combinations. They do not serve dessert or coffee and they do not offer a dollar menu. Chipotles nutritional value of a meal can vary quite some bit. A typical burrito can add up to be 800-1,000 calories and a salad can go anywhere from 200-500 calories. Subway and Chipotle both also offer different types of ingredients included in their menu. Subway’s meats are considered cold cuts and are processed, which ultimately means they contain high sodium. Subway does not only serve healthy foods, they do have sandwiches that excel well over 2,000 calories! They also sell cookies and pies, so if you’re on a diet and have a weakness for sweets you might want to watch out for Subway! One of Chipotles biggest pro’s, for me, is that their meats are not raised of factory farms. Their headline â€Å"food with integrity† stands for their naturally raised animals. Chipotle wanted to be different in this way because their meats are raised in a humane way, fed a vegetarian diet and never given hormones or anti-biotic. When deciding to eat at a healthy fast food restaurant, you will find two very different options at Chipotle and Subway. Both of these restaurants are trying to spread the healthy concepts around in society. If you walk into a Subway, you can choose from a wide variety of different ingredients some healthy, some not yet if you walk into a Chipotle there is only one style of food but they mostly stay on the healthy side. Eating healthy is great, eating healthy and getting fast service is even better you will see this both in Subway and Chipotle.

The Future of Transmedia Storytelling Essays - Marketing

The Future of Transmedia Storytelling Since the beginning of humanity, storytelling has been an essential part of growth and development allowing individuals to share information. The first forms of storytelling included gestures, drawings, and vocalizations. As humanity evolved, more advanced communication developed. For example, storytelling evolved to using language and text. Today, there are various forms of communication, and storytelling continues to be essential in our society for transferring information in the form of transmedia. Relative to time, transmedia is very new. The use of transmedia requires a variety of media outlets and mediums. The way in which storytelling is implemented has developed critically making it hard to consider how advanced technology will become in the future. Some possibilities of transmedia that may appear in the future include virtual reality movies and shows and advertisement development. These new changes can be attributed to the increasingly infrequent use of physical books and newspapers. Many businesses use transmedia to share their stories through advertisements. Advertisements are a modern form of storytelling that can be quite effective. With the large amount of media outlets and different people watching each one, utilizing as many outlets as possible ensures that many people will hear and learn about the business. In the future, advertisements will continue to develop. Furthermore, the number of commercials and advertisements in media has Increased rapidly within the past decade. In addition, the length of commercials on TV have lengthened significantly. Websites and applications such as YouTube, Pandora, Facebook, and many others have added advertisements in between songs and videos. This trend will continue to expand across more popular websites and applications. Furthermore, the amount of time people spend viewing a screen every day is increasing and will likely continue increasing. This trend leads to more exposure to advertisements as their screen time increases and more applications and websites implement advertisements. Screens and advertisements go hand in hand. As more things become accessible from the leisure of your home, more people will utilize technology to gain and transfer information. This is common in our culture: a sense of speed and ease. Another form of advertisement that will appear more frequently is advertisements within linked devices. Today the linkage between electrical devices is become becoming more apparent. As the moves in that direction so will advisements. Your phone, alarm clock, music, car, TV, and any other electronics will be all synced together. The future of advertisements will also follow this pattern. Advertisements will be a part of all these linked devices. (Wong) As technology continues to advance, the way stories are told is also changing. For example, the advancements in virtual reality have been improving each year. Just as virtual reality video games allow individuals to experience the game themselves as if they were truly physically there, movies have the potential to get there as well. An individual would be able to watch a movie while moving around in that setting, experiencing the movie firsthand. In fact, IMAX and Google are coordinating and creating plans to invent a virtual reality camera (Cuthbertson). In addition, this would allow individuals to view the same movie repeatedly, but from different vantage points. Furthermore, there was a movie released in 2008 named Vantage Point which portrayed one incident from three different vantage points. The actual event captured was only about half hour in length. Similarly, this is how the "virtual reality" movie experience would work. A viewer could watch the movie multiple times, disc overing novel and interesting details each time. Currently, there are 360 video clips, but they are limited and have a person stay in one stationary spot versus moving around. Virtual reality movies are another way that storytelling will occur in transmedia. In addition to virtual reality movies, TV shows will also adapt to this new feature. The difference could be the possibility of including virtual reality commercials in television. A possible example of this would be including commercials that require individuals to complete a short task to continue watching the show. Presently, commercials implement visual aids to keep viewers entertained, but virtual reality commercials would rely more on tasks or game like commercials to reach the same goal. Furthermore, as the internet, movies, and video games continue